With the popularity of social media on the rise within the legal profession, has old school marketing taken a back seat? Jared Correia, the host of The Legal ToolKit and Law Practice Management Advisor with Mass. LOMAP, joins Attorney Christopher Strang, partner at the Boston law firm, Desmond, Strang & Scott LLP and Robert Simpson, President/CEO of Waverider Communications, to talk about the pros of old school marketing, including: the importance of developing and implementing a strategy, the power of networking and how lawyers can successfully market themselves in both non-traditional and traditional modes.
Source: http://legaltalknetwork.com/podcasts/legal-toolkit/2012/04/old-school-marketing-in-the-legal-world/
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